ERP Insights >> Magazine >> February - 2016 issue
Reverie Language Technologies: Bridging the language gap
Author : Arunakshree Das
Sunday, February 21, 2016
Communication, in any form, is paramount to the survival of life itself—and it cannot be just one-sided. When it comes down to your business, it is not all that different. Especially, when it involves communicating with your customers who ensure your company's survival in an aggressive market arena. It is not only necessary to understand your customer's needs but also to ensure that your customers understand you.
While most organisations have effectively strategized two-way communication to English-speaking audience, there is still a huge digital disconnect when it comes to local-language customers.
Reverie Language Technologies is one such company that provides end-to-end language solutions to help businesses connect with their non-English speaking customers. "We have recently partnered with Facebook wherein startups under the FBStart program will have access to our Language-as-a-Service platform that will help them create native language content for their mobile apps in real time," Arvind Pani, Co-founder and CEO at Reverie Language Technologies, says.
Founded in 2009 by Arvind Pani, Vivekanand Pani and S K Mohanty, when the demand for language localization was not considered a crucial business, Reverie has established itself as a thought leader in this arena. "Our unique language solution, Language-as-a-Service platform, drives user engagement, user experience and new user acquisition, while maintaining a low cost of localization," explains Arvind. The platform enables a user to discover and search content in local languages despite the back-end data in English. It does so by providing state-of-the-art APIs and SDKs that can be integrated into a business application be it web, mobile web, or an app. The language engine acts a communication layer between the user interface and the data layer and helps with translation as well as transliteration from English to a preferred local language and vice versa.
Reverie enables businesses in English to go multilingual in the entire aspect of language technologies, such as data cashing, mobile apps and portals, alerts and notifications, content creation and publication, user interactions, analytics and many more, by plugging into the language infrastructure service. This helps enterprises increase their ROI three to four times of what businesses had with only a single language platform.
The Strength Behind
Apart from the hardcore engineering team, Reverie houses a competent team of marketing, sales and business development, human resources and legal that leaves no stone unturned in meeting customer requirements. The success of the company can be weighed by its huge list of clientele including Accenture, Qualcomm, HDFC Securities and the likes apart from its close work with the Karnataka and the Rajasthan government.
Reverie aspires to establish themselves as the de facto company in the local language computing space, improving market share and also driving innovation. "We are currently targeting the Indian market; however, our platform is ready to be scaled to 50 languages of the world. Our next target is the Middle East which we plan to expand this year," says Arvind Pani.
Reverie Language Technologies: Bridging the language gap
Author : Arunakshree Das
Sunday, February 21, 2016
Communication, in any form, is paramount to the survival of life itself—and it cannot be just one-sided. When it comes down to your business, it is not all that different. Especially, when it involves communicating with your customers who ensure your company's survival in an aggressive market arena. It is not only necessary to understand your customer's needs but also to ensure that your customers understand you.
While most organisations have effectively strategized two-way communication to English-speaking audience, there is still a huge digital disconnect when it comes to local-language customers.
Reverie Language Technologies is one such company that provides end-to-end language solutions to help businesses connect with their non-English speaking customers. "We have recently partnered with Facebook wherein startups under the FBStart program will have access to our Language-as-a-Service platform that will help them create native language content for their mobile apps in real time," Arvind Pani, Co-founder and CEO at Reverie Language Technologies, says.
Founded in 2009 by Arvind Pani, Vivekanand Pani and S K Mohanty, when the demand for language localization was not considered a crucial business, Reverie has established itself as a thought leader in this arena. "Our unique language solution, Language-as-a-Service platform, drives user engagement, user experience and new user acquisition, while maintaining a low cost of localization," explains Arvind. The platform enables a user to discover and search content in local languages despite the back-end data in English. It does so by providing state-of-the-art APIs and SDKs that can be integrated into a business application be it web, mobile web, or an app. The language engine acts a communication layer between the user interface and the data layer and helps with translation as well as transliteration from English to a preferred local language and vice versa.
Reverie enables businesses in English to go multilingual in the entire aspect of language technologies, such as data cashing, mobile apps and portals, alerts and notifications, content creation and publication, user interactions, analytics and many more, by plugging into the language infrastructure service. This helps enterprises increase their ROI three to four times of what businesses had with only a single language platform.
The Strength Behind
Apart from the hardcore engineering team, Reverie houses a competent team of marketing, sales and business development, human resources and legal that leaves no stone unturned in meeting customer requirements. The success of the company can be weighed by its huge list of clientele including Accenture, Qualcomm, HDFC Securities and the likes apart from its close work with the Karnataka and the Rajasthan government.
Reverie aspires to establish themselves as the de facto company in the local language computing space, improving market share and also driving innovation. "We are currently targeting the Indian market; however, our platform is ready to be scaled to 50 languages of the world. Our next target is the Middle East which we plan to expand this year," says Arvind Pani.
While most organisations have effectively strategized two-way communication to English-speaking audience, there is still a huge digital disconnect when it comes to local-language customers.
Reverie Language Technologies is one such company that provides end-to-end language solutions to help businesses connect with their non-English speaking customers. "We have recently partnered with Facebook wherein startups under the FBStart program will have access to our Language-as-a-Service platform that will help them create native language content for their mobile apps in real time," Arvind Pani, Co-founder and CEO at Reverie Language Technologies, says.
Founded in 2009 by Arvind Pani, Vivekanand Pani and S K Mohanty, when the demand for language localization was not considered a crucial business, Reverie has established itself as a thought leader in this arena. "Our unique language solution, Language-as-a-Service platform, drives user engagement, user experience and new user acquisition, while maintaining a low cost of localization," explains Arvind. The platform enables a user to discover and search content in local languages despite the back-end data in English. It does so by providing state-of-the-art APIs and SDKs that can be integrated into a business application be it web, mobile web, or an app. The language engine acts a communication layer between the user interface and the data layer and helps with translation as well as transliteration from English to a preferred local language and vice versa.
Reverie enables businesses in English to go multilingual in the entire aspect of language technologies, such as data cashing, mobile apps and portals, alerts and notifications, content creation and publication, user interactions, analytics and many more, by plugging into the language infrastructure service. This helps enterprises increase their ROI three to four times of what businesses had with only a single language platform.
The Strength Behind
Apart from the hardcore engineering team, Reverie houses a competent team of marketing, sales and business development, human resources and legal that leaves no stone unturned in meeting customer requirements. The success of the company can be weighed by its huge list of clientele including Accenture, Qualcomm, HDFC Securities and the likes apart from its close work with the Karnataka and the Rajasthan government.
Reverie aspires to establish themselves as the de facto company in the local language computing space, improving market share and also driving innovation. "We are currently targeting the Indian market; however, our platform is ready to be scaled to 50 languages of the world. Our next target is the Middle East which we plan to expand this year," says Arvind Pani.
