ERP Insights >> Magazine  >> February - 2021 issue

Marg ERP: Striving For Perfection In The Indian ERP Service Providers Space

Author : Krishnam Raju, CEO
Thursday, February 25, 2021

Krishnam Raju, CEO

Since Millenia, India has been land of small businesses, hence it is crucial for economy that these SME/MSMEs equip themselves with power of Technology to improve business Profits and Prodcutivity. Marg ERP is Indias’ Leading ERP application provider that has been able to bring revolutionary changes into the Indian ERP software space and especially in the pharma and FMCG industry segment. Marg ERP was incepted with the core vision to empower Indian SMEs to become automated and capable enough to compete with other big organized players in the industry. Owing to the quality and effectiveness of their services, Marg ERP has been able to develop into a pioneering name in the industry with 42 percent market share in pharmaceutical supply chain in India and with over a million users in the pharma and FMCG sector.

In a highly competitive market segment, there are certain facets that have helped Marg ERP to stay ahead of the rest of the competition and when asked about what sets them apart from the rest, Krishnam Raju, CEO of the company says, “We understand India has always been a land of opportunities where small businesses have played a huge role in the development of the country. So, we want to continue offering budget friendly offerings to our clients that will help them to elevate the efficiency of their business operations. Apart from inventory management, accounting that includes GST filing and integrated payment services, we have simplified payments with MARGPAY and started offering business loan options into our product by partnering with various NBFCs.

The next stage for us is to introduce logistics services and then to have a full-fledged e-commerce platform that integrates B2B business in India. Even during the pandemic, we have decided that we should offer new services that will help our clients to deal with the pandemic struck market and we have recently introduced a home edition in which our clients can get the same features of the ERP system that they have at the shop and run the business from their homes itself”.

“Marg ERP is Indias’ Leading ERP application provider that has been able to bring revolutionary changes into the Indian ERP software space and especially in the pharma and FMCG industry segment”

All this has helped Marg ERP to not just acquire clients from the private sector but they also have installations in government organizations. Adding more about the factors that have been a major catalyst behind Marg ERP’s growth and their future plans, Krishnam states, “We have a strong core team and that includes 700 plus employees and 850 plus partners who are almost there in every business district in India. Through these partners, we are able to offer on-ground support to our clients. Apart from this, our five core principles of higher productivity, better customer reach, competition benchmarking, accountability, and having the passion to serve the customers have all helped us to achieve sustained success in the industry.

Currently we are in 28 countries and going forward, we are aiming to expand our commercial reach and incorporate relevant services to our existing platform including credit card features and business insurances to name a few. We are also working on a pure cloud version of ERP which is going to come out in 2021 which is going to be a major upgrade when compared to the existing products in the industry. We are also looking at the option of partnering with various other companies in the industry to come up with innovative products that will help SME/SMEs that have less resources to have a fighting chance to achieve success in the industry”.

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